Lead Journal of Economy and Administration

Published Articles

• The Influence of Relationship Marketing, And Green Marketing Toward Business Sustainability On Msmes Kab. Bandung.

  Dwi Rachmawati, Zalena Mohd, Suci Ayu Sudari, Cyka Oktaviani

  58-65

  • Article_pdf

• The Effect of Non-Cash Payments System On People's Buying Interest Case Study On Purchases At Malls In The Tangerang Area

  Aspizain Caniago

  66-72

  • Article_pdf

• The Effect of Awarding Incentives Toward Employee Productivity at CV. Abdul Fishing

  Alfi Maghfuriyah, Udriyah, Marini Fitriyani

  73-77

  • Article_pdf

• The Analysis Of Marketing Communication Strategy at PT XYZ

  Aris Hendrawan, Badriyah, Agung Edi Rustanto

  78-83

  • Article_pdf

• Corporate Social Responsibility (CSR) Activities at PT XYZ

  Suhardianto, Denny Sudrajat, sudirman

  84-91

  • Article_pdf